Wednesday, March 7, 2012

A Japanese-Inspired Beauty Regimen

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Beauty and the East
Tatcha Skin Care Collection Launches
 
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tatcha skin care!

We’ve been singing the praises of Tatcha blotting papers since we first swiped one across our oily forehead in 2009.

But founder Victoria Tsai proves her company is no one-hit wonder with the release of a full skin care line based on authentic Japanese beauty rituals.

To be clear, this is no Memoirs of a Geisha fantasy. Years of hard work, befriending Kyoto locals, and much sleuthing led Tsai to a 200-year-old text and a rare opportunity to meet with a real geisha girl (with skin so flawless, it brought the brand founder to tears).

Tsai enlisted scholars to translate the text and met with scientists who helped her formulate a base recipe of green tea, Okinawa red algae, and rice bran. The result: a skin care collection spanning camellia cleansing oil, exfoliating enzyme powders, licorice-rich brightening serum, and a silky moisturizer.

All sure to be chart toppers.

Available online at tatcha.com, $48-$150.

Photo: Courtesy of Tatcha

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