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| 24% off at DNA (the shop) |  |
| Online at dnatheshop.com. |
Staying on top of the next best things entails serious dedication. DNA (the shop) takes care of the legwork by showcasing fresh talent online.
The Company
DNA got its start holding wildly successful pop-up shops in New York, San Francisco, and Los Angeles: Hordes of fashionable folk would show up to browse wares from the roster of creative up-and-comers. Now everyone from sea to shining sea can get a fix, because the indie offerings are up for grabs online. Want a peek at who’s behind it all? The site’s Creative Spotlight introduces you to a few of DNA’s favorite artists.
The Offer
This Deal bumps up your buying power for the site’s entire jewelry collection. Splurge on a spiky, knuckle-dusting ring from Luv Aj, or buy a few pyramid-studded friendship bracelets to share with pals. The wide range of prices means there are plenty of baubles within reach.
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